Located in Rogers headquarters, we designed a flagship store as a series of immersive zones showcasing products in real-use scenarios. A clear, circuit-like layout guides customers, while custom curved fixtures with beveled edges, halo lighting, and experience screens highlight key products and experiences. A central table anchors the space, offering a spot for conversation and personalized advice.

The store is more than a point of sale - it’s a place to explore, test, and learn. Warm wood tones, integrated lighting, and well-zoned displays make navigation simple, while interactive tables let customers engage directly with devices. The design combines function and atmosphere, turning shopping into a guided, approachable journey that reflects Rogers’ focus on innovation and customer experience.

Via Jackman - Bev Vaters SVP, Cristiano Cartolano CD, Ocean Ronald CD, Dylan Royal ACD. Images by Rogers.